Web Site Redesign is a very crucial part of maintaining as well as growing a web site marketing presence online. In fact, over 85% of all Americans start on the internet in order to research a product or service that they are considering purchasing before they make the first phone call or visit the first store. Therefore, the old adage holds true now more than ever: “You only have one chance to make a first impression” and in today’s internet world, your web site is probably what’s going to give that first impression. So you need to make sure it’s right!
Whether you have had your site for 2 years or 2 months, here are a couple of questions that you need to honestly ask yourself (from a customer’s perspective) in order to determine whether or not you may be a candidate for a web site redesign…
- Is my web site a good representation of my business?
- Does my web site look as professional as the top sites in the search engine results for other companies in the same type of business?
- How many visitors currently come to my web site daily?
- How many of those visitors are contacting me for a sales opportunity or buying something while on my site?
- Is it easy for a customer to find information about my products and services?
- Is the information on my site current? (Operating times, contact information, products/services offered, etc.)
- Has my site been optimized for the most current search engine algorithms?
The fact that you already have a web site and that you are considering redesigning it means that you understand the importance of an internet presence. Fortunately, you’ve come to the right place to take your business to the next level! Small Business Graphics works with small to mid-size companies’ everyday in order to upgrade their existing sites for a stronger web presences as well as a more productive tool for their business. |